This summer has been an unusual one for sure. From the absence of vacations and leisure activities to the shift, for many of us, to working from home, our lifestyles have undergone a major upheaval.
And lingerie shopping habits haven’t gone unaffected by the disruption, such as a surge in the popularity of loungewear for all this time we’re spending at home.
Bill Rowell, owner of Foxy Lingerie, notes some key changes: “COVID-19 has shifted shoppers into considering purchasing their lingerie online. A lot of brick and mortar stores were closed [temporarily] so really the only option people had was to go online. I also think people are buying lingerie now when perhaps they wouldn’t have before. With so many couples stuck at home, I think they’re making the best of the situation and using lingerie to spice their love life up a bit.”
Refreshing Summer Lingerie
Regardless of relationship status, treating yourself to nice lingerie can provide a little refreshing escapism from the current state of the world. To that end, Rowell has picked out four ‘end of summer’ styles that will bring some much-needed whimsy to your lingerie drawer. They are all by Oh La La Cheri, which he recommends for its “design and quality… so many products today that have a ‘one time use feel’ to them, but Oh La La Cheri’s designs are made extremely well while still being fun and flirty. They’re well-designed, comfortable, and made with high-quality materials.”
Oh La La Cheri also caters to a broad range of customers, thanks to affordable pricing and inclusive sizing. The items below are available, dependent on the style, up to a size 4X.
Paige Lace Cup Babydoll in Bright Rose
There’s no better time than summer to adorn yourself in something vibrant with this babydoll ! “Brighter colors are just a side effect of the season” says Rowell, and they don’t come much brighter than this lively pink.
Chic Eyelash Lace Teddy in Amaranth
With its cutaway cup design, eyelash lace, thong back, and detachable garter straps, this teddy makes a sensual choice for special occasions. It’s also pretty practical for the summer heat, thanks to a base fabric of sheer mesh.
Alessa High-Leg Scalloped Lace Teddy in Black
“A lot of our customers are looking for simpler lingerie styles… Nothing with a lot of layers or styles that are bulky” says Rowell. You’ll love the ease of this simple yet statement-making teddy, which is as perfect for lounging as it is for the boudoir.
Mallory Flyaway Babydoll in Coral
As the product name suggests, this babydoll has a floaty fit which makes it ideal for the warmer weather. But it’s also just a very romantic and flirtatious design!
source : Lingerie Journal
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