To Ashley Graham, a woman should always be able to feel good about herself regardless of conventional beauty standards.
Continuing to push boundaries in the industry, the model and body activist has recently linked up with plus-size brand Addition Elle to launch an empowering, new lingerie collection.
Dubbed ”Purple Rain by Ashley Graham,” the new range features eight undergarment styles available in an inclusive size range from X to 3X and from 36DD to 42G/H. Among the mix are delicate lace bras in deep purple and black, as well as a halter neck bralette with seductive cut-out details. All pieces are created with a supportive design, allowing the wearer to feel simultaneously comfortable and chic. Browse the gallery below to check out the full campaign.
Source : hypebae
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